1:30pm – Supreme Novices’ Hurdle

It looks like a wide open Supreme with Envoi Allen heading to the Ballymore Novices’ Hurdle. I was very impressed with ASTERION FORLONGE (11/4) at the Dublin Racing Festival and he can get Willie Mullins off to the perfect start.

Stablemate Shishkin looks a speedy type but the soft conditions will surely suit my selection and his stamina should prevail. Fair play to the owners for entering both in the same race.

From an each way perspective, SOVIET PIMPERNEL (28/1) is worth a look. Winner of a Grade 3 on his last outing, he also has Cheltenham form behind Quel Destin, who is now rated 156. It would be foolish to write him off...

 

2:10pm – Arkle Challenge Trophy

Notebook is a worthy horse racing betting favourite but I’ll be taking a chance on FAKIR D’OUDAIRIES (5/1) to reverse that Leopardstown form. Mark Walsh got it wrong on that occasion and he has been kept fresh, specifically with Cheltenham in mind.

He ran well at the 2019 meeting, finishing fourth behind Klassical Dream in the Supreme and he could be Joseph O’Brien’s best chance of the week.

MAIRE BANRIGH (12/1) is unbeaten in four starts over hurdles and the mare could run into the places with a bit of luck. She coped well with the step up in trip last time out and a quick race would certainly suit.

 

2:50pm – Ultima Handicap Chase

Second in the National Hunt Chase 12 months ago, DISCORAMA (8/1) can go one better this time around. He looks to have been laid out since Christmas with this race in mind…

The Paul Nolan runner will run off a mark of 148, which looks generous given his form behind the likes of Champagne Classic, Chris’s Dream and Cheltenham Gold Cup contender Delta Work.

CEPAGE (16/1) may be worth chancing despite uncertainty over the step up in trip. He was a gutsy winner at Cheltenham last time out and could feature prominently if conditions suit.

 

3:30pm – Champion Hurdle

This year’s Champion Hurdle is fascinating. While it isn’t the best renewal in terms of quality, the race has an open feel to it and at least six or seven runners are in with a decent chance of victory.

CILAOS EMERY (6/1) has been supplemented for the race and that could be telling. Willie Mullins must think that the Champion Hurdle is there for the taking and his runner will relish the soft conditions at Prestbury Park.

BALLYANDY (16/1) always gives you a run for your money and he got the better of Pentland Hills at Haydock in January. Given that the former is 16/1 and the latter is 5/1, he could be an each way play.

 

4:10pm – Mares Hurdle

This could be one of the races of the week. BENIE DES DIEUX (4/6) will be looking to make amends after falling with the final hurdle at her mercy last year – Willie Mullins himself will be banking on a Day One winner in this race.

HONEYSUCKLE (2/1) has done nothing wrong in her racing career, with seven wins from seven races over hurdles. Connections must have been tempted by the Champion Hurdle but they opted for the mares race, which is probably the right call.

It is hard to look past the two market principles; the heart says Honeysuckle but the head says Benie Des Dieux.

 

4:50pm – Northern Trust Handicap Chase

I’ve been a big fan of IMPERIAL AURA (9/2) for a while now and he looks well treated off a mark of 143. He has finished second on his two previous appearances at Cheltenham and should go close at the Festival. He is my NAP of the day.

BEAKSTOWN (12/1) was touted as a potential Graded horse at the start of the National Hunt season and he has reasonable form behind some solid horses, namely Sam Spinner, Champ and Mister Fisher.

Soft ground will almost certainly suit Imperial Aura more than Beakstown but a dry forecast could swing things in favour of the Dan Skelton runner.

 

5:30pm – National Hunt Chase

CAREFULLY SELECTED (13/8) looks the one to beat here. This has been his target for a while now and Patrick Mullins will be quietly confident of claiming his third win in this race since 2013.

I backed Carefully Selected for this race in May 2019 after he finished an eye-catching third behind Albert Bartlett Novices’ Hurdle winner Minella Indo at the Punchestown Festival.

NEWTIDE (9/1) is an interesting each-way selection. The Kim Bailey runner has thrived since stepping up in trip, winning his last three races over three miles – with all three wins coming on soft ground.

 

*Credit for the main photo belongs to Mark J. Terrill / AP Photo*

March 8, 2020

By Alex McMahon

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Alex is a sports betting tipster, specialising in Premier League football, the Champions League and horse racing.

He loves placing a weekly accumulator on the football at the weekend and dreams of landing the big winner that will take him back to Las Vegas.

As well as writing sports betting tips for 888sport since 2015, Alex has produced content for several international media companies, such as Goal.com and The SPORTBible. 
 

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Horses such as Paisley Park, Tiger Roll, Benie Des Dieux etc are certainly going to be popular choices in ante post multiple bets at the Cheltenham Festival, but they are hardly going to get you rich overnight.

Half the fun of the annual pilgrimage to Prestbury Park for many punters is to find those elusive big-priced winners and they certainly go a long way towards paying for the sundries for the week.

Here at 888sport, we have picked out five longshots for you to follow at the Cheltenham Festival and provided you with all our reasoning.

 

Monalee - 25/1 for the Cheltenham Gold Cup

Many people have questioned my unfaltering dedication to this Gold Cup runner and whether the nine-year-old will be able to handle the 3m 2½f distance required to land this blue riband event.

However, I am fairly confident that his breeding will come to the fore on that front.

Sadler’s Wells has had the biggest breeding influence of all on the Gold Cup in the past 20 years, with winners Synchronised, Don Cossack, Lord Windermere and Kicking King all coming from his lineage.

His legacy continues again this year with Monalee, Santini and Chris’s Dream all being part of his progeny.

Monalee’s second to Delta Work in the Savills Chase (3m) at Leopardstown this season was very impressive, and I do believe that over a further distance the gelding would have re-rallied to win that day.

25/1 is a decent enough price about him and I suggest you give Monalee an each-way go.

 

Cepage - 12/1 for the Brown Advisory and Merriebelle Stable Plate

Your definition of a longshot may be somewhat different to mine, but if I manage to find any kind of a winner at the Cheltenham Festival that is a double-figured price, I feel I have done very well indeed and mark it down on my “longshots landed” list.

Venetia Williams has given Cepage the ideal preparation this season and he can be a leading player in the Brown Advisory and Merriebelle Stable Plate on the Thursday of The Festival.

Front-running horses often go well in this race and the eight-year-old is certainly one of those.

After watching him at Aintree on his seasonal debut, I’ve been really interested in the way Williams has plotted him this year and he showed his true colours when landing a Grade 3 Chase on Cheltenham Trials Day.

I expect him to be in the van all the way in this contest and once again he will be carrying my each-way money.

 

Fingerontheswitch - 25/1 for the Fulke Walwyn Kim Muir Challenge Cup 

Fingerontheswitch is also entered for the Ultima but he looks unlikely to get in. If he doesn’t, then the contingency plan for the Mulholland stable is to go for the Kim Muir with Millie Wonnacott taking the ride once again.

The ten-year-old has been in cracking form since Cheltenham’s October meeting and the pair of them were just denied victory in the Great Yorkshire Chase at Doncaster by Ok Corral.

The gelding is clearly a fantastic ride for an amateur rider and Wonnacott and Fingerontheswitch have certainly bonded this season.

At 25/1 in horse racing odds, they cannot be ignored in a bustling race of this nature where an in synch partnership generally reaps the rewards.

 

Supasundae - 12/1 for the Champion Hurdle

I’m pretty late to the party with this selection and have missed all the 33/1 that was readily available, but odds of 12/1 are still pretty handsome for a horse that is a multiple Grade One winner in his own right.

In what many pundits are saying is a pretty “ordinary” Champion Hurdle this year, the Jessica Harrington-trained ten-year-old has to be on the radar at least based upon his back class in these type of races previously.

He won the 2018 Irish Champion Hurdle and the Punchestown version the following month. He also won last year’s Aintree Hurdle, beating Buveur D’air before there was a reversal of that very same result at Punchestown last May.

Supasundae is a previous Cheltenham Festival winner, taking the Coral Cup 2017. He also finished runner-up to Penhill in the following season’s Stayer’s Hurdle and has run at every single Cheltenham Festival since 2015.

If his proven stamina comes into play in this, then the “veteran” has shown that he can still mix it with the best in this kind of company. He’s just like an old pair of comfortable jeans, forever reliable and enduring, and certainly worth a flutter.

 

Peregrine Run - 25/1 for the Cross Country Chase

The Glenfarclas Cross Country Chase, on day two of the Cheltenham Festival, has been earmarked as the ten-year-old’s next port of call before a possible tilt at the 2020 Grand National three weeks later.

Any 16-time winner is hard to ignore when assessing the runners in any horse race and Peregrine Run looks well overpriced in a unique race like this.

He has had a break since finishing last of five behind Douvan in the Clonmel Oil Chase, but this is pretty much a step down in grade compared to the races he usually contests.

He could quite easily be a forgotten horse in a race that will be dominated in all the narratives and in the betting by Tiger Roll. 25/1 is an each-way shrewdies dream in a speciality race like this.

 

*Credit for the main photo belongs to Amr Nabil / AP Photo*

March 6, 2020

By Steve Mullington

Steve Mullington
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    Steven is a sports and horse racing enthusiast and is a member of the Horseracing Writers and Photographers Association (HWPA) in the United Kingdom.

    He is a regular visitor to Paris Longchamp for the Prix de l'Arc de Triomphe and a lifelong fan of the Aintree Grand National, a subject he writes about 52 weeks of the year. Last year he reached the impressive milestone of attending the last 30 renewals of the Grand National.

    Steven graduated from the University Of Lancaster in 1996 with a B.A (Hons) in Urban Policy & Race Relations (major) with Contemporary Religions & Belief Systems (minor) and still wonders if any of these help him find the winners?

    He writes for a number of websites and online publications and you can sometimes hear him at the weekend discussing racing on a number of local radio stations. 

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    The 2020 MLB season is almost here. An offseason marred with sign-stealing controversy still hangs over the league, the Houston Astros and their players are a topic of conversation more than anyone would like them to be.

    The early knockings of free agency feel like a lifetime ago, the days when wondering where Gerrit Cole and Anthony Rendon would land was the biggest concern of MLB fanatics.

    Baseball’s reputation has been hurt. A season of beanballs will not help that.

    The 2020 campaign will forever be a famous one – hopefully there are some positive news stories to associate with the year after the biggest cheating scandal the sport has faced since the steroid era.

    Whether a seasoned MLB.TV watcher or needing some help from baseball for dummies, take a look at our MLB season preview, starting with the American League…

     

    American League

    The New York Yankees lead the way at 2/1 ahead of the Astros at 5/2. Cole’s decision to swap Minute Maid Park for pinstripes might have shifted the balance of power at the top of the American League, but injuries are already cropping up for the Yanks.

    Both are heavily favoured to win their divisions and Minnesota are odds-on to make it back-to-back Central crowns.

    The AL remains top-heavy, and the Boston Red Sox’s decision to manage payroll has restricted the group of potentially elite teams. Even the Twins are out at 8/1 to make the World Series.

    The Tampa Bay Rays are priced at 11/2 to win the East and 9/1 to make their second World Series. Projections don’t have them pushing the Yankees close, but with three legitimate Cy Young contenders and a deep line-up, the Rays could be a good bet.

    The Chicago White Sox are a team to look out for. They made smart veteran additions to their immensely talented young core – Luis Robert will be joining Eloy Jimenez in the outfield and Yoan Moncada finally broke out in 2019.

    A lot depends on the progression of their young pitching. They are solid price at 13/4 to win the division and will attract interest at 16/1 to make the Fall Classic.

    Mookie Betts’ departure saw Mike Trout’s status as MVP favourite strengthen. The Angels centre fielder is 6/4, way ahead of the field - as you’d expect for one of the best MLB players of all-time.

    Trout hit a career-high 45 homers last season: he keeps getting better. If healthy, it will (as it has in the past) take an historic campaign to stop him winning MVP.

    There’s a bucketload of elite talent in the AL. Plenty of players could produce a Trout-rivalling year, so the longer-odds options will get some backing. Gleyber Torres at 25/1 represents good value after a great 2019.

    The Cy Young award is more competitive. Former Astros teammates Cole and Justin Verlander will be battling it out again, and the Rays trio of Blake Snell, Charlie Morton and Tyler Glasnow are all lurking.

    Morton racked up a career-high 194 innings last season, along with over 11 strikeouts per nine and a sub-three FIP. He’s the best bet of the three.

    Watch out for Corey Kluber at 25/1. Injury ruined his 2019, but a bounce back year could be on the cards with the Rangers, who brought the best out of Mike Minor last year.

    Prediction: Yankees win AL (2/1), Charlie Morton wins Cy Young (11/1), Trout wins MVP (6/4)

     

    National League

    Recent memory of online MLB betting odds is dominated by the Los Angeles Dodgers. A former Cy Young winner and a former MVP were added this offseason to a roster already projected to cruise to an eighth consecutive NL West title.

    They are the NL’s favourites to make the World Series, priced at 17/10 and favourites to win it all at 15/4.

    The West is pretty dull. Turning our attention to the Central and East, however, things get much more interesting.

    The Cardinals and Braves are respective favourites, but neither are foregone conclusions with the Cubs and Nationals sitting at 5/2. The Reds and Brewers in the Central and Mets and Phillies in the East are right in the mix, too.

    Cincinnati were one of the busiest teams this winter, adding Mike Moustakas, Shogo Akiyama and Nick Castellanos to a line-up that struggled in 2019.

    The rotation remains after a good season and Cincy will be hoping they get the best of Trevor Bauer. Their 3/1 price to win the division represents very good value, and it’s surprising to see them as ninth favourites to make the World Series.

    The Washington Nationals, the reigning champions, lost another superstar in Anthony Rendon after seeing Bryce Harper walk the year before.

    Juan Soto stepped into the Harper-shaped hole, replacing Rendon will not be so simple despite Carter Kieboom’s presence. The innings on their starters’ arms in the postseason could make this a trickier year. They are too short at 7/1 to win the pennant.

    While the Braves look good as East favourites, the Mets are worth backing at 27/20 to make the playoffs. They should win more than 85.5, too.

    Betts has switched leagues and moved straight in as MVP favourite ahead of his new teammate Cody Bellinger and Christian Yelich.

    It was a toss-up between Bellinger and Yelich last season until the Brewers outfielder was sidelined. Both will be in contention once again, but it’s unlikely they keep up the standards of last season.

    Ronald Acuna Jr. at 10/1 feels a fair price. Fernando Tatis Jr. at 20/1 is worth a few pennies if he can stay on the field.

    Veterans Jacob deGrom and Max Scherzer are ahead of the pack for the NL Cy Young. The duo have the track record to deserve that, and have duelled for the award in each of the last two years.

    Two younger arms in Walker Buehler and Jack Flaherty (who had a monstrous second half of 2019) follow them in the market.

    The pair will be competing for years to come and are already among the best starters in the game. Bauer, despite an ugly 10 starts with the Reds, is a worth consideration at 25/1.

    Prediction: Braves win NL (11/2), Jack Flaherty wins Cy Young (10/1), Ronald Acuna wins MVP (10/1)

    March 6, 2020
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    Sam is a sports tipster, specialising in the Premier League and Champions League.

    He covers most sports, including cricket and Formula One. Sam particularly enjoys those on the other side of the Atlantic Ocean – notably MLB and NBA.

    Watching, writing and talking about sports betting takes up most of his time, whether that is for a day out at T20 Finals Day or a long night of basketball.

    Having been writing for several years, Sam has been working with 888Sport since 2016, contributing multiple articles per week to the blog.

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    The Manchester derby is one of British football’s biggest rivalries.

    City had to sit back and watch United dominate the Premier League for the best part of 20 years before the ‘noisy neighbours’ clinched a top flight title of their own. Now, there is little doubt that City are the stronger of the two sides.

    Despite City’s success over the last 10 years, United are still a much bigger club. Yes, the Red Devils are in a position where they are no longer able to mock City for their struggles but the history books do not lie.

    Having said that, history will stand for very little come 4:30pm on Sunday afternoon.

    Punters looking at football betting online can get 17/4 for United to claim three points this weekend – a win will help keep the Red Devils in the top four race.

    Defeat for Ole Gunnar Solskjaer’s side could see United slip down to eighth in the Premier League table if results go against them.

    United are unbeaten in their last four league games, with Solskjaer’s men keeping a clean sheet in three of those matches.

    Stopping City from scoring is a near impossible task but the 27/20 available for under 1.5 away goals is worth considering if you fancy the Red Devils to keep things tight at the back.

    The 13-time Premier League champions need to win eight of their final 10 matches to avoid recording their lowest ever points tally in the modern top flight.

    United will be fired up for Sunday’s clash but that hasn’t always worked in their favour and going too hung-ho could leave the door open for City.

    Nemanja Matic was sent off in United’s 1-0 Carabao Cup victory at the Etihad in January and the Serbia midfielder is a prime candidate to be carded.

    The United star is 5/2 to receive a card and he is prone to picking up the odd booking in big games – he was shown a yellow card against Liverpool earlier this year.

    This will be the fourth time the two Manchester clubs have faced each other this season, with United winning two of the previous three meetings – both victories coming at the Etihad Stadium.

    As of March 5th, Premier League Odds odds show City at 3/5 to settle the score this weekend.

    Pep Guardiola’s side won their third successive Carabao Cup last weekend and City will be on a high after that result.

    The writing could be on the wall for United if Pep’s men go for the jugular – City will want to avenge the two derby defeats on home soil from earlier in the campaign.

    Will it be Sergio Aguero or Gabriel Jesus leading the line? Only time will tell. Guardiola has chopped and changed between the two but Aguero’s goal-scoring record against United may swing it in his favour.

    888sport are going 7/5 for Aguero to score in a Manchester City victory on Sunday afternoon.

    City’s defensive woes have been well-documented in recent months and Aymeric Laporte’s latest setback could cost them in their hunt for FA Cup and Champions League glory.

    With a makeshift back four at the Theatre of Dreams, United will fancy their chances and 4/6 for both teams to score is a cracking bet.

    Both clubs have a realistic chance of success in Europe this season; United are favourites to win the Europa League while City are up there in the Champions League betting.

    With huge European contests fast approaching, momentum is key and both teams will be going hell for leather to secure bragging rights in Manchester.

    Three points for City will see the Blues move 18 points clear of their bitter rivals – and Pep’s men still have a game in hand.

    The gulf in class has never been wider and Manchester City fans will be relishing another chance to win at Old Trafford. United won’t roll over but the Red Devils may be powerless if City hit top gear.

    With that in mind, the 21/10 for the visitors to win with both teams scoring is my best bet ahead of the Manchester derby.

    Competition in the Premier League has been criticised in recent times but a proper spectacle may help to silence some of the doubters. Watch this space, we could be set for fireworks at Old Trafford.

     

    *Credit for the main photo belongs to Dave Thompson / AP Photo*

    March 5, 2020

    By Alex McMahon

    Alex McMahon Sport
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    Alex is a sports betting tipster, specialising in Premier League football, the Champions League and horse racing.

    He loves placing a weekly accumulator on the football at the weekend and dreams of landing the big winner that will take him back to Las Vegas.

    As well as writing sports betting tips for 888sport since 2015, Alex has produced content for several international media companies, such as Goal.com and The SPORTBible. 
     

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    The NFL Draft is an iconic event in the sporting calendar. College football is huge over in the United States and its popularity is growing on this side of the Atlantic Ocean. One of the main reasons for that is because of the success of the National Football League.

    American football fans from all over the world enjoy watching the best draft prospects over the course of the college season and the NFL Combine gives supporters one final chance to scout the talent.

    A few weeks later, the best players in the business are drafted into the NFL. However, it is important to remember that even if you are the 199th player selected; it doesn’t mean you can’t go on to become the best quarterback in NFL history.

    With the 2020 NFL Draft edging closer, the Cincinnati Bengals are officially on the clock. It doesn’t take a genius to figure out who the Bengals are going to select with the first pick but you never know – the NFL Draft often throws up the odd surprise.

    Joe Burrow

    This year, a shock first pick looks unlikely though. Burrow has been touted as Cincinnati’s future franchise quarterback for some time now and the Bengals themselves have heaped praise on the Louisiana State University Tigers star.

    The 2019 Heisman Trophy winner led LSU to a dominant success over the Clemson Tigers in the National Championship game in January, with Burrow recording five touchdown passes on a defining night for the 23-year-old.

    Looking at the latest NFL betting odds, Burrow is a shoo-in for the first overall pick. Can he live up to the hype on the biggest stage of all? Only time will tell. In terms of potential, the sky really is the limit.

     

    Chase Young

    The most explosive defensive player in this year’s draft class, Young has the potential to mature into a household name in the NFL. He was dominant during his time at the Ohio State Buckeyes, recording 16.5 sacks in his final college season.

    Young himself has stated that he is the best player in the 2020 NFL Draft and he certainly ticks all the right boxes to succeed at the top level. Should Cincinnati take Burrow, you’d have to think that the Washington Redskins pick Young.

    Without a doubt, Young is a real prospect and his versatility and ability to play anywhere along the front seven is a major positive in his favour. Scheme isn’t a problem, he can adapt and will wreak havoc wherever he ends up.

    Jeff Okudah

    An elite cornerback is worth his weight in gold and Okudah should thrive in the National Football League. Teammate to Young at Ohio State, he more than held his own in one of college football’s top defensive units for the best part of three years.

    He is undoubtedly the best cornerback declared for the 2020 NFL Draft, with an immense physique and mental toughness required to succeed at the position. In addition, many college football scouts believe he is already ‘NFL ready’.

    Okudah has been heavily linked with the Detroit Lions and it wouldn’t be a huge first round NFL Draft shock if he went at number three.

     

    Tua Tagovailoa

    The second quarterback on this list, Tua was once regarded as the clear favourite for the first overall pick in the NFL Draft. Unfortunately, the Alabama quarterback dislocated his hip midway through the 2019 season and that has hindered his draft stock.

    Tua was unbelievable throughout his college football career, throwing 87 touchdown passes to just 11 interceptions in three years. An added bonus is his mobility – Lamar Jackson’s impact in the running game could sway NFL head coaches…

    Most NFL mock drafts have Tua going in the first round but teams will be wary of his latest injury. You could argue that he is a risky selection but Tua’s upside is so great that he is surely worth a punt.

    Tua Tagovailoa
    Photo credit: AP Photo / Vasha Hunt

    Jerry Jeudy

    Quite possibly the best wide receiver in college football, Jeudy could find himself going in the middle of the first round. The Alabama star is reliable and his route-running puts him at an advantage over his rivals at the position.

    In some ways, he boasts traits similar to that of Cleveland Browns wide receiver Odell Beckham Jr. Without getting too carried away, Jeudy looks destined to enjoy a prolific career in the NFL – provided he has a suitable quarterback throwing him the ball.

    Alabama teammate Henry Ruggs III deserves a token mention here as he is also likely to go in the early stages of the draft but Jeudy looks better suited to the NFL. With 24 touchdowns in his final 28 college games, he is incredibly dangerous.

     

    *Credit for the main photo belongs to David J. Phillip / AP Photo*

    March 5, 2020

    By Alex McMahon

    Alex McMahon Sport
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    Alex is a sports betting tipster, specialising in Premier League football, the Champions League and horse racing.

    He loves placing a weekly accumulator on the football at the weekend and dreams of landing the big winner that will take him back to Las Vegas.

    As well as writing sports betting tips for 888sport since 2015, Alex has produced content for several international media companies, such as Goal.com and The SPORTBible. 
     

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    Premier League chief executive Richard Masters announced that a Netflix-style service will be available in the future. It had been an option when the latest television deal was discussed and may well be introduced in 2022.

    Streaming sport isn’t an alien concept, though the route to providing fans with a Netflix-type platform isn’t simple for the Premier League because of the vast television contracts.

    The balance between what’s best for fans and what generates the most revenue is hard to find and, invariably, it is the desire for more money that leads decisions in football. A subscription service could meet both needs.

    Masters was cautious about committing to a target date, but he was clear that it’s something that is on the table.

    He said, “I’m not saying it will happen in the next cycle or when it will happen but eventually the Premier League will move to a mix of direct consumer and media rights sales… It is impossible to say when that will be.”

    Whatever shape it takes, whatever the cost, whatever the timescale, the media landscape is changing.

    Television packages are becoming anachronistic, and the subscription model, as people use for documentaries, films and drama, is an inevitability for the Premier League.

    The financial factors will likely be decisive, but this is a change that can benefit fans as much as the Premier League’s accountants.

    Extra Programmes

    Paying for a subscription could give fans more than match coverage. The NFL and NBA equivalents provide additional programmes, from analysis to documentaries and historic footage.

    As effectively a new product, and a fresh revenue stream, the Premier League should view this as a different platform to provide fans with shows that they would otherwise not be able to access.

    Perhaps the talk shows like Sky’s ‘The Debate’ are developed, perhaps the Premier League introduces different analysts away from the typical stable of ex-players.

    The quality of mainstream football insight is a debate for another time, but as BT Sport have demonstrated with some excellent documentaries, a new producer in the market can only be beneficial.

    There is room for so much more, for fans to have a wider range of options.

    The Premier League has an enormous media bubble which spreads across every possible platform and niche. Adding to that might seem unnecessary, but this would be a platform with the resources to differentiate itself.

    In theory, at least, it could introduce different pundits and debates that the Premier League so desperately needs.

    Flexibility

    Giving fans flexibility will be the key to any Premier League subscription model. American leagues give the option of tiers, allowing fans access to different number of games.

    Considering the loyalty of football fans, and how many fans will be mainly interested in their team, the option to pay a lower fee just to watch their side’s matches is crucial if a Netflix-style Premier League service is to work.

    On top of this, one-off fees for a match (much like pay-per-view boxing) should be considered. The choice to pay for only a handful of matches per month would help, too.

    Fans need several subscriptions to watch even all their team’s matches. This could change that. While it won’t be what motivates the introduction, fans are set to have more choice about how much they shell out each month to watch football.

    Rewatchability

    Pausing live TV and recordings might make this seem minor, or even irrelevant, but that’s not going to be the case for everyone.

    A dedicated app or website that stores all the games for the season, and maybe beyond, allows fans to re-watch full matches or a variety of highlight packages.

    Avoiding the scores isn’t easy, particularly for those based in the United Kingdom. As British fans of American sports will know, however, time differences can make following teams abroad very challenging. An app like this can help massively.

    The Premier League is truly worldwide. The fan bases in Asia, Africa and the Americas are every-bit as devoted as those in Europe.

    An app will help those fans significantly, it might just make it that bit easier to watch matches as if they are live without having to sneakily check the score at work or stay up into the early hours.

    Rewatchability won’t apply to everyone, nor is it revolutionary. For those it affects, though, it makes the league more accessible, and that can only be a good thing for fans and the Premier League itself.

    Among the Premier League’s issues, including a lack of competition, interest is not one.


    This Service Is The Future

    Simply put, the Premier League has lagged behind for quite some time.

    A streaming service has been an inevitable progression for the most-watched sports league in the world, and the only surprise with Masters’ comments was how long it has taken to reach this stage.

    The demand is there, and the cost of television packages makes a Netflix-type option appealing to swathes of football fans.

    It is long overdue. A salary cap in the Premier League isn’t coming any time soon, and the introduction of VAR has provoked more fury than acceptance.

    A subscription service, hopefully offering extra content, might be the biggest change to England’s top flight in the next few years - barring major quotas following Brexit.

    English football isn’t good with change. This one should be positive, though. It would be a landscape-altering move.

    If done properly, it gives fans a chance to take control of their interaction with football coverage, avoiding the costly multiple subscriptions required at the moment.

    The ‘if done properly’ part is the most important of all. A Premier League subscription service has the potential to be great, but like the implementation of VAR, it could be controversial and infuriating if poorly thought out.

    *Credit for the main photo belongs to Rui Vieira / AP Photo*

    March 4, 2020
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    Sam is a sports tipster, specialising in the Premier League and Champions League.

    He covers most sports, including cricket and Formula One. Sam particularly enjoys those on the other side of the Atlantic Ocean – notably MLB and NBA.

    Watching, writing and talking about sports betting takes up most of his time, whether that is for a day out at T20 Finals Day or a long night of basketball.

    Having been writing for several years, Sam has been working with 888Sport since 2016, contributing multiple articles per week to the blog.

    Sam Cox
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